Double-edged sword. It is cool when people livestream their process so others can learn, I know artists are looking to avoid the parasitic aspects of streaming, but also I know someone so desperate to be seen and flattered/validated he became a “reply guy” to DJ twitch streams.
Wynn/Contrapoints has a pretty good chat on Tangent: Parasocial Relationships - YouTube
which gets into a lot of classic one-sided relationships and how people reach out in isolated loneliness.
I know it’s still ongoing with radio (building a sense of friendliness) Youtubers who want the viewer to be a part of their friends circle, and as a cratedigger I recall seeing plenty of “Sing Along With Mitch” records where you could be a part of a “group” sing by adding your part on to a prerecorded track.
So really, its a legitimate concern only made more extreme by pandemic isolation and cultivating influence in ways that can be understandable, or can be hostile to society in matters of degree.
I’m not against charisma, and under a negative “attention economy”, getting people to pay time to my creative efforts involves at least a passive amount of engagement and sincere friendliness. Building an audience requires conscious thought, being an artist was always about needing charisma to get people to show up or contribute your life-energies.
The latter at least WAS about a reciprocity, I wouldn’t say universally (because the negative aspects of fame and framed-as-male “genius”) but music and visual artists not only want to be liked on some level but give back. From my experience in a collective, people will often be less about massive technical skill in who they cultivate around them over people they… enjoy having around.
The internet gives feedback indirectly, in what the algorithm dictates, and that is most reflective in how dark patterns and hostile weaponizing of the parasocial aspects in how we’ve replacing basic in-person human connections with less sincere pleas.
Again, as the video gets into it’s a matter of degrees, often indistinct boundaries.
It doesn’t discount persons who need connections and are incapable for a variety of reasons for being present in-person, there’s plenty of awkward in-betweens to sit with.
Reminds me of the “Massive Attack is BANKSY!” meme that was everywhere, but not as a joke. The art is completely different beyond 3d being also into graf and coming from Bristol.
It was just this complete modern “i’m going to say something stupid, overconfidently, and you’re going to act as if I’m smart because I made the connection” that leads the usual chan kids, tweeters and redditors to take up any type of contrarian conspiracy because they can pretend they have sekrit knowledge of something.
But it’s just stupid and vain and completely unimpressive.
Nobody gives a shit who Banksy is.
I love the little person, I love the little things about my friends and strangers that make them who they are.
The idea that one nobody has “sekrit knowlege” that makes them special is some pseudocultic shit that I do not want to be associated with. But again, confident liars who are not really concerned that they are liars or sincere or not (it’s beyond the point) are perhaps not a modern phenomena, but endemic to internet communications platforms.
Storytellers (even dim ones), still can acquire clout by crafting the least compelling or interesting narrative, with enough scale to your audience capture, there are dimmer than dims who want to be around that sort of bloviator, a rising tide of poop lifts all dims and that’s still a “community” of totally special people who want to all talk about how their uncle invented Pokemon, trust them.