It’s a great idea, but I think the issue I have with it is my kids who are old enough to enjoy it would dismiss it as a baby toy and refuse to touch it.
The design looks like it’s targeting age 2-3 but I think it would probably be of most interest to ages 5-9
As an asside my 7 and 9 year old really enjoy the Reface CS and the Circuit Tracks.
That was my observation too. The synth they released had the visuals of a toy for very young kids and could be operated by them for fun musical times. I think a sequencer is definitely for an older audience, yet the ‘Tomy/Hasbro’ aesthetic remains.